If you have business premises that your customers can visit then Google My Business or GMB is a must for you. GMB is a free service that Google has developed and rolled out over the last few years. GMB brings together Google Maps, Google Places and Google+ Pages together on one dashboard.
By correctly and completely entering your business information into GMB you can gain a worthwhile foothold in your area for people searching for your type of business online with Google.
It is easy to keep your GMB up to date with new events and developments in your business using the easy to use GMB Website Builder and Posts.
By utilising GMB's many features such as Reviews, Attributes and Traffic Insights plus a few tips and tricks you can boost your position in the Google search for multiple search terms closely related to your business.
Quoting from a recent article,
“Keeping your business relevant on Google is essential for new customers to find you. Listing your address on Google Maps and creating searchable content can greatly impact how current and potential customers locate you, both on the web and in the real world. But instead of ceding all the control to Google's algorithms, you can take charge of what everyone sees by tapping into Google My Business. “
Even, if you have stiff competition it is possible to get your business listed in the coveted “Three Pack” or “Snack Pack” i.e. in the top three listings. This can be more time consuming and require more skills that the average small business owner might posses so let an expert do this for you.
If you would delve into the details of GMB download our Training Guide for Free.